The number one reason we hit our traffic goal this year was because we were diligent and committed to repurposing and republishing old content. Necktafy supports this idea, and does a great job explaining what they call the “two-year blogging nosedive.” Summarized, the blogging nosedive is when a piece of content stops generating organic traffic, typically after two years.
Backlinks are basically Authoritative linking. Which means someone else says about your site that it is in an indication of a particular keyword or you have authority in a particular market is indicating that their readers can go and find more helpful information from certain places on the web and they do that by creating these authoritative links which also called backlinks. The more of high quality, authoritative links that you have, Google considers this as you are being incredible in the market. Your website can be authoritative by having other website owners to link to your website, Then Search Engine algorithm will consider your site and you will get higher boost to your SEO and your site will likely get higher ranking and the more of this authoritative link. Blog Commenting is a great way to get backlinks to your website. Step 1. Find relevant and high traffic blog in your niche. Step 2. Actually read the post, what all it’s about. Step 3. Just leave relevant comment to the topic, then simply place your link in the comment.
Mobile traffic: In the Groupon experiment mentioned above, Groupon found that both browser and device matter in web analytics’ ability to track organic traffic. Although desktops using common browsers saw a smaller impact from the test (10-20 percent), mobile devices saw a 50 percent drop in direct traffic when the site was de-indexed. In short, as mobile users grow, we are likely to see direct traffic rise even more from organic search traffic.
When you have an online business platform it is quite obvious that your viewers/consumers might be having queries or doubts about the content. In place of just giving them a short reply, you should aim for posting content related to the doubts or problems your clients or consumers are facing. You should answer WHY’s or WHAT’s of your clients because when all such questions are put up at Google, your website will be shown at top with all the answers. It would be a nice way to be targeted by Google & have more organic traffic.
First, you need to know what content is old. If you have a content inventory, this should be simple. If you don’t, you can use Screaming Frog (free up to 500 URLs) to scrape your blog content and publication dates. Or, if you’re more of a manual person, go into Google Analytics and see which blogs are driving traffic and check when you published them. Tedious, but effective.
Believe it or not, you can increase your website presence by consistently blogging and adding outstanding content to the internet. What is most beneficial for your website is that by writing exceptional content, you’re increasing your brand awareness. You’re adding value that is specific to your target audience. If you’re doing this correctly, your “audience” is searching for the very search terms (also known as keywords or key phrases) you’re writing about, and thus, it increases your chances of your website being found in the search results pages (known as SERPs).
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Posting every other day or skipping days rather than regularly posting on your website will not be going to attract traffic to your website. So, you should always have enough content in your hand that you can post regularly. One of the major benefits that regular posting will give you is that you will have regular traffic on your website which ultimately going to increase your organic traffic. Another thing is that your talent or skill will sharpen with regular writing & posting content. If you have a busy schedule or running a business at the same time, then you should hire writers to assist you.
People love to learn, and webinars are an excellent way to impart your wisdom to your eagerly waiting audience. Combined with an effective social promotion campaign, webinars are a great way to increase traffic to your website. Send out an email a week or so ahead of time, as well as a “last chance to register” reminder the day before the webinar. Make sure to archive the presentation for later viewing, and promote your webinars widely through social media. If you're wondering how to do a webinar, click the link for some tips.