Posting every other day or skipping days rather than regularly posting on your website will not be going to attract traffic to your website. So, you should always have enough content in your hand that you can post regularly. One of the major benefits that regular posting will give you is that you will have regular traffic on your website which ultimately going to increase your organic traffic. Another thing is that your talent or skill will sharpen with regular writing & posting content. If you have a busy schedule or running a business at the same time, then you should hire writers to assist you.
When Larry wrote about the kick in the proverbial teeth that eBay took from Google’s Panda update, we managed to secure a link from Ars Technica in the Editor’s Pick section alongside links to The New York Times and National Geographic. Not too shabby – and neither was the resulting spike in referral traffic. Learn what types of links send lots of referral traffic, and how to get them, in this post.
Other content should then link into that cornerstone content. This creates internal links between your blog posts. Make sure that you always link back to your cornerstone content, to tell the search engines of the importance of that content. Internal linking this way optimizes your SEO. By optimizing your SEO, you increase the organic search traffic to your blog.
First things first, if your goal for content is to drive traffic to your site, then you should be treating your blog like a library, not a publication. Which means you should be creating content with highly-searched keywords (and, of course, business objectives, services, etc.) in mind. After all, no search volume, no chance you drive organic traffic.
This is the practice of optimizing your SEO using services or websites that are external to your website. For example, as your website or blog gains popularity, there are services or website that will give your domain an Authority Value. Domain Authority is an indication of how well your domain will rank in the search engine results pages. There is another set of strategies you can use to optimize for Off-Site SEO that I will write about in a future post. However, Strategy #7 below is an example of an off-site SEO method.